What is a Music Entrepreneur? Does it sound like “monkey business”?…lol, fair enough, let’s take a deeper look!

What is a Music Entrepreneur? Taking a deeper look into this “monkey business”!

My girlfriend at the time and mom thought I was crazy when I first quit my job at an insurance company to be a “full-time….musician?” (Yikes, right? What’s this dude going to be able to afford?)! They assumed that I was trying to be a rockstar and play stadiums rock shows. Maybe I didn’t communicate effectively to them that I had very modest and realistic goals. I didn’t properly explain to them that I had a game plan and that I had taken steps to make sure I’d be alright without my traditional job (that gave me security but little else).

The reason I knew I would be okay in my new endeavour as a music entrepreneur is because I:

  • Surrounded myself with people who in some way or another were making a living solely with music,
  • I started working as a musician and getting paid before I quit my full-time job. I made sure I had bookings extending a month or two into the future as well as a bunch of guitar students to teach lessons to,
  • I was diversifying. This is super important, especially when starting out! This means doing a few different music related things to make a living.

If you have the skill to play and/or sing but have never considered being a music entrepreneur then you understandably may not know all the ways to make money with music. Hell, I’m still learning and I’ve been doing this for the better part of a decade. That’s the best thing about music, you are always learning. Every new lesson opens a bunch of new doors you never knew existed. It is true with your playing and it is true with your business skills. Here are a bunch of ways that you can turn your passion of music into a career (Thats RIGHT! A career! I know music entrepreneurs that own their own homes and have normal lives that they enjoy very much!);

  • Busking (Wherever able, check local laws concerning where and what regulations apply)
  • Playing live shows (Pubs, clubs, restaurants, hotels, etc)
  • Playing private parties (Birthdays, anniversary parties, special events, etc)
  • Playing weddings/having your own wedding band
  • Playing on cruise ships/overseas hotels or casinos
  • Teaching music lessons
  • Booking and/or promoting live music
  • Selling original music and merchandise
  • Licensing original music for film and television
  • Owning music industry assets such as your own music school, booking agency, recording, or production company
  • Scoring music for artists/bands in your area (or online…another business opportunity for starting a company!)
  • DJ-ing or hosting Karaoke/Open mic nights
  • Writing songs for artists, ringtones, etc
  • Recording local artists’ music
  • Doing session work (playing in studio or on someone else’s home recordings)
  • Gaining a following playing online (YouTube, Periscope, etc. Other business options become available here such as leveraging your influence for network marketing).
  • And more!

As you see, it isn’t all monkey business indeed! It is a lot of fun to play shows to make a living, it’s the best decision I’ve ever made! But you can see how I’ve had to consider a wide range of options available to me to make money. It literally is a business, not a loosy goosy way to rock out, do whatever you want, and answer to know one. You should take it seriously and not lightly. When you are your own boss (as you will be as a music entrepreneur) then you have to have the discipline and business sense to cover your ass and line up enough work to succeed. I’m blunt about this because you need to know this going in! If you can’t take it seriously then there is still money to be made part-time (you’ll get what you put in) but being a music entrepreneur requires more commitment to really reap the benefits of this life (This paragraph was brought to you by Captain Buzzkill)!

Real talk guys, it is a fun life. You do rock out, you do spend most of your time doing whatever you want, and you generally don’t answer to too many people. You answer to yourself though, and if you don’t approach this business properly then it will be you that you are letting down! It is all about positioning and it really isn’t that hard. It just isn’t THAT obvious if you’ve never done it or haven’t got the time in OR connections with the local music scene.

My next few blogs will expand upon the idea of positioning yourself for success in this business. That means doing stuff that will make it easy to shift your life towards a life as a pro musician. My tips and tricks will be designed to give you things you can start doing immediately to get you closer to your goal of being a successful music entrepreneur. Practicability and applicability are everything to me. My future content (which btw is coming very soon) will also give you insights as to what this life looks like. I’ll talk about the pros, the cons, how to overcome obstacles, and how to kill it in this business. I’ll show you the life you are considering and give you the confidence to make your mind up for yourself…Is this “Monkey business” for you?

Be well!

Image courtesy of Ron Pereux, Dec 2012)

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It’s been a long time coming and I’m so pumped to be here at The Music Entrepreneur. A bit on what I’m doing here…

Are you an artist trapped in the life of a 9-to-5er? I’m here to help you to use your musical skills to break out and live the life you are dreaming of!

Hi there! Welcome to the Music Entrepreneur page. I’m beyond excited to get going with all of this so that I can help you achieve your goals of making money playing music…and maybe even quit that job you don’t like! So here we go!

I know that for many of you I am a total stranger at the moment, but that will soon change (I hope). This post is meant to be a very quick n dirty introduction to me as well as to let you know what to expect to find here in the coming days, months, and hopefully years.

My name is Bradly Cooper and I’m a full-time musician from Toronto. I drew kind of a crappy deal having the same name as a major Hollywood actor but I’m rolling with it! I’ve dabbled with using the stage name Bradly Mitchell (my middle name) just so that I’d be able to rank on Google at some point BEFORE page 5,000… lol! I’m in the middle of organizing a ton of exciting content that I will be uploading here as the days go by.

Question 1: “What kind of stuff should I expect to learn from you Brad”? 

Great question! (what an awkward self Q&A huh? :P) I will be imparting all of my knowledge about how to go from working a regular-ass traditional job to becoming a full-time musician. For anyone who is already playing music for money I want to give you other tips and tricks that I know will help you step your game up to the next level. I’ll cover things like:

  • How to find gigs
  • How to crush (and I mean absolutely SLAY your gigs and get paid tips while growing your social media)
  • How to find students to teach
  • How to start your own brand and market your music to generate sales (Through your own website or platforms such as iTunes).
  • What equipment you need
  • How to know when you’re ready to quit your job
  • and so much more!

Question 2: “Ok, fair enough. Who doesn’t want to quit their boring job? But why should I listen to you Brad”?

Another great question! I’m just some dude writing on the internet and I understand the cynicism that goes along with that. The reason you should lend me your ears is two-fold.

  1. First I care immensely about you succeeding. I love what I do but the next level for me is to help others achieve success with music too. I’m passionate about being the best musician I can be and helping others to do the same so that together we can improve the quality of live music in our cities around the World! The better we are as music entrepreneurs the more seriously musicians will be taken, and that bodes well for all of us!
  2. The other reason why I am able to help you grow as a music entrepreneur is that I’ve done it! I’ve done it myself not once but twice. As I mentioned, I’m from Toronto, Canada. In the summer of 2015 i already had a few years under my belt as a full-time musician and things were going great. I was playing a ton of gigs and private parties and teaching as many private students as I wanted to. When my girlfriend moved to Edinburgh, Scotland (what a class city) to complete her masters’ degree (sugar momma!!!) I followed her and thought “I can do music over there full-time to support us”. I didn’t know 100% that it would work as there were a lot of question marks. But I believed in myself and knew I’d give it 100%.

This is me, arriving in Glasgow (another class city, I love Scotland!) on August 18, 2015, struggling to carry all of my music equipment and ready to make a name for myself!TME002

I used a lot of my old tricks to find work in Edinburgh however I could not count on the network of musicians in my inner circle that I had fostered back home in Toronto. I was a lone wolf! I had no musician friends to have my back and help me so I had to learn a ton of new stuff to find success.

The #1 thing I learned is that you have to treat it as if it’s Do or Die!HAD to act fast. I HAD to fight hard and desperate. I learned that as an outsider I had to make myself known. I went door-to-door to every pub, club, and restaurant I would find until FINALLLYYYYY somebody gave me a chance and I had my first gig booked in at the Black Bull in the Grassmarket, in Edinburgh. The rest is history really. At this point I play 6-9 shows per week and don’t even teach anymore as I grew kinda tired of that (always an option to go back to though!). By acting like a stranger in your own city you will have the right mindset to get out there and make things happen for yourself! Growing a network of music friends is a must too but firstl you gotta have that hunger and desire to make it on your own! When you have your own gigs you get treated seriously.

So there I go, rambling when I said it’d be quick n dirty (I don’t know why I like that expression so much?) but in reality I’m too excited to get started with helping you kick ass in this business and get you on the path to living your true life! There’s so much more coming very shortly.

Are you an artist trapped in the life of a 9-to-5er?

P.S. just for fun, here’s a video I put together when I first moved to Scotland! Be well!